Big Sky Tourism is Now Off the Charts

Tourism has bounced back with vigor in Big Sky, where it’s grown at a faster rate than both the state and the country.

Numbers cobbled together by Visit Big Sky, a nonprofit destination-marketing group formed in 2013, show that the resort town’s lodging tax collections have increased by double digits for the past three years. In 2013, the increase in collections at Big Sky was nearly quadruple that of the state and roughly 10 times larger than the nation, according to figures the group collected from the American Hotel & Lodging Association and the Montana Department of Commerce. Lodging tax collections increased through the first half of 2014 at a rate triple that of the state.

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